An estimated 10 million dogs and cats get lost or stolen each year, and more than 250,000 pets were separated from their owners after Hurricane Katrina.
American Humane Association's Red Star rescue team teamed up with the Weather Channel and MobiPET to create a pet "Amber Alert"-style system to help make it easier for such pets to reunite reunite with their owners.
Owners can sign up using either a computer or mobile device, but in order to submit an alert, they must use a smartphone or text-enabled cell phone.
They can then upload their contact information and a picture of their pet at mobipet.me to register each pet and receive the web app for their phone.
If their pet goes missing, owners can text the word "lost" to email@example.com, and a photo alert will immediately be sent out for the missing pet.
Owners with smartphones can either text or open the web app and click on "Lost a Pet."
A free basic subscription will trigger an e-mail alert to your pet's veterinarian and anyone who is registered within a two-mile radius.
A $15 service subscription also includes an alert sent out to animal shelters and animal-control facilities within a 30-mile radius and a poster that can be printed, e-mailed or posted on social media.
When pet owners mention "AHA" on the referral line, 10 percent of their subscription will be donated to the American Humane Association.
If you become separated from your pet following a natural disaster, you can upload your missing pet's photo to americanhumane.org, mobiPET's website or the Weather Channel's Connect with Weather site.
A photo alert sent via text will be sent immediately to anyone registed with the app within a two-mile radius, and an e-mail alert to animal control centers, veterinarians and shelters within a 30-mile radius.
This emergency lost pet alert service typically costs $50 through mobiPET, but the company will waive the fee for owners who live within a disaster area to which Red Star is deployed.
--Monique Balas; firstname.lastname@example.org
American Humane Association’s Red Star® Rescue Team and Giant Trucks Deploy to Help Animals Suffering Following Devastating Rains and Floods
COLUMBIA, S.C. October 9, 2015 - American Humane Association's renowned Red Star® Rescue team, accompanied by two of its giant 50-foot Lois Pope Red Star Rescue Vehicles, is deploying to South Carolina to help animal victims of the flooding there. This deployment of the 100-year-old Red Star Recue program comes at the request of the state and will be part of an effort with National Animal Rescue and Sheltering Coalition (NARSC) members ASPCA, CODE 3, and IFAW. The Red Star program's presenting sponsor is Mars Petcare US, makers of PEDIGREE® Food for Dogs. Both giant rescue vehicles on the scene were made possible by philanthropist Lois Pope and the Northeast truck is sponsored by Banfield Pet Hospital®. American Humane Association will also act as the recipient of a generous grant from PetSmart Charities on behalf of South Carolina and distribute a bountiful supply of vitally needed supplies and resources to pet owners who have been left stranded by the historic flooding. The Red Star Rescue team and NARSC partners will support the distribution from their base camp outside Columbia. The team will also perform an assessment of animal issues and the overall need in the disaster area.
“The Red Star Rescue team is there for the families, pets, and shelter animals who have suffered in the wake of this devastating flooding,” said Randal Collins, the new National Director for Red Star Rescue for Animals. “Our hearts break for these two- and four-legged flood victims, but we will do everything in our power to help restore normalcy to this tragic situation. Thank you to Mars Petcare US, makers of PEDIGREE® Food for Dogs, philanthropist Lois Pope, Banfield Pet Hospital, and PetSmart Charities for their generous support.”
Free Help for Pet Owners in Disaster Areas Where Red Star Deploys
To further help pets and pet owners, American Humane Association's century-old Red Star Rescue program, has a partnership with mobiPET, a free new, high-tech, visual “AMBER Alert” for missing pets that helps reunite lost pets with their owners. Any pet owner who has lost a pet in the Columbia, South Carolina area, who has a photo of their pet in their smartphone or computer can go to www.mobipet.me and click on the Red Star Rescue tab to fill in your information including a photo of your missing pet and enter your 5-digit zip code to verify. This program requires a smart phone with a wireless connection or a computer with an internet connection to activate the lost pet photo alert to the designated animal shelter(s). mobiPET has waived the $50 fee normally associated with non registered pet owners who have lost a pet in the deployed disaster area. If you are outside the designated area and have lost a pet, please click on FIND MY PET button on the front page of the website and mobiPET will send the alert out to shelters and animal control centers within a 30-mile radius. Generally, non-registered owners whose pet becomes lost can access the service for a $50.00 emergency registration fee, but during a Red Star deployment, mobiPet is waiving the fee for those within the disaster area.
About American Humane Association
American Humane Association is the country's first national humane organization and the only one dedicated to protecting both children and animals. Since 1877, American Humane Association has been at the forefront of virtually every major advance in protecting our most vulnerable from cruelty, abuse and neglect. Today we're also leading the way in understanding the human-animal bond and its role in therapy, medicine and society. American Humane Association reaches millions of people every day through groundbreaking research, education, training and services that span a wide network of organizations, agencies and businesses. You can help make a difference, too. Visit American Humane Association at www.americanhumane.org today.
About Red Star® Rescue
American Humane Association's Red Star program was created in 1916 at the request of the U.S. Secretary of War specifically to rescue war horses on the battlefields of World War I Europe. Since then, Red Star has been rescuing animals of every kind and have been involved in virtually every major disaster relief effort from Pearl Harbor to 9/11, Hurricane Katrina, the Joplin, Missouri and Moore, Oklahoma tornadoes, the Japanese and Haitian earthquakes, and Superstorm Sandy. Over just the past ten years Red Star teams have saved, helped and sheltered more than 80,000 animals.
About PetSmart Charities
PetSmart Charities, Inc. is a nonprofit animal welfare organization that saves the lives of homeless pets. More than 400,000 dogs and cats find homes each year through our adoption program in all PetSmart™ stores and our sponsored adoption events. PetSmart Charities grants more money to directly help pets in need than any other animal welfare group in North America, with a focus on funding spay/neuter services that help communities solve pet overpopulation. PetSmart Charities is a 501(c)(3) organization, separate from PetSmart, Inc.
A PLEDGE TO AMERICA'S PETS: NEVER AGAIN, IF WE CAN HELP IT
On Tenth Anniversary of Hurricane Katrina, New Technology to be Unveiled to Help Reunite Lost Pets and Owners Following Disasters
American Humane Association and The Weather Channel team up with mobiPET™, to launch first-ever mobile service to send out digital photo “AMBER Alerts” for pets
WASHINGTON, D.C., August 26 – On August 29, 2005 Hurricane Katrina, one of the deadliest weather-related disasters in American history made landfall in Louisiana, wreaking havoc, taking more than 1,800 lives, and stranding more than 250,000 pets. Now, just in time for the tenth anniversary of that historic disaster, American Humane Association, which has saved and sheltered millions of animals over the past 100 years (http://bit.ly/1hi2Ygg), is teaming up with The Weather Channel and mobiPET™ (www.mobipet.me) to unveil a new, high-tech, visual “AMBER Alert” for missing pets that not only will help reunite lost pets with their owners, but will help raise funds to help animals in need all across the country.
Basic Service Free
mobiPET is the first mobile image and information service designed to increase the chances that families will find their lost dogs or cats. Pet owners can register via computer or mobile device, but must use a smartphone or text-enabled cellphone to submit a lost pet alert. Owners simply upload their pet's image and contact information at www.mobipet.me to register each pet and receive the web app for their phone. If the dog or cat runs off pet owners can text the word “LOST” to email@example.com. Smartphone owners can either text or open the web app and click on “Lost a Pet.” The basic registration is free and mobiPET will donate 10 percent of all premium service subscriptions to American Humane Association when pet parents include “AHA” on the referral line. Basic subscribers’ lost pet alert will trigger an immediate email blast to their vet and all registered pet owners and pet finders in a two-mile radius. Premium service subscribers’ paid lifetime alert will reach animal shelters and control centers within a 30-mile radius and will protect their pet while traveling. They will also receive a flyer to print, post on social media or email.
Butler the Weather Channel Therapy Dog Enlists to Show How Easy Signing Up Is
To show how easy signing up is and encourage pet owners to take advantage of this service, Butler the Weather Channel Therapy Dog, who travels the country bringing hope and healing to communities hurt by natural disasters, is becoming an early adopter and will become one of the first dogs to enlist in the program. On average it takes three minutes to enroll – minutes that can make a significant difference when faced with a disaster.
Help for Pet Owners in Disaster Areas Where Red Star Deploys
American Humane Association’s century-old Red Star® Rescue program, which comes to the aid of lost, missing and homeless pets following hurricanes, tornadoes and floods has enlisted mobiPET to help find and reunite owners with their pets following weather-related or other disasters. Any pet owner who loses a pet in a disaster area to which Red Star deploys and who owns a smartphone or text-enabled cellphone can go to the websites of mobiPET (http://mobipet.me/?ref=AHA), The Weather Channel’s Connect with Weather site (www.connectwithweather.com/our-partners), or American Humane Association (www.americanhumane.org) and upload their missing pet’s photo from the owner’s computer or cell phone.
Generally, non-registered owners whose pet becomes lost can access the service for a $50.00 emergency registration fee, but during a Red Star deployment, mobiPet is waiving the fee for those within the disaster area.
10 Million Pets Lost Each Year
In addition to disasters, this new service will also help find pets who are lost in the normal course of life.
Some 10 million dogs and cats are lost or stolen in this country every year and the mobiPET partnership aims to increase the number of happy endings to these traumatic episodes.
“Whether it’s as low tech as adding a phone number to a pet tag or high tech as storing your best friends’ pictures in a digital database, it is important to do anything you can to help prevent the heartbreak of losing a pet forever before the animal goes missing,” says Dr. Robin Ganzert, president and CEO of American Humane Association. “While the vast majority of pets are found and returned, significant numbers of dogs and cats are taken to shelters where reunion rates are low because contact information is out of date or completely missing.”
“Microchips are only good when the animal is found, the chip scanned, and if owners’ information is current. We saw the chance for mobile technology to lead by addressing the ‘lost’ part of the process,” according to Dave Ropes, co-founder and Chief Pet-Finder of Bluffton, SC-based mobiPet, adding, “mobiPET helps owners, pets, animal shelters and rescue groups. Our goal is to donate 15% of our revenues annually to American Humane Association and to local shelters who help promote pet/owner registrations.”
“During Hurricane Katrina in 2005 and Hurricane Sandy in 2012, far too many owners were unable to find and be reunited with their beloved pets,” said Ganzert. “This is tragic for the animals as well as the owners, and puts additional physical and emotional strain on shelters and volunteers. We encourage advance preparedness for all pet owners, including updating vet records and signing up for mobiPET before there’s a weather emergency.”
Pet owners in the U.S. are encouraged to visit www.mobiPet.me, www.AmericanHumane.org or www.connectwithweather.com/our-partners to learn more about the Red Star® Rescue program partnership, register their dog or cat and help support the American Humane Association’s efforts to help animals in need.
About American Humane Association
American Humane Association is the country’s first national humane organization and the only one dedicated to protecting both children and animals. Since 1877, American Humane Association has been at the forefront of virtually every major advance in protecting our most vulnerable from cruelty, abuse and neglect. Today we’re also leading the way in understanding the human-animal bond and its role in therapy, medicine and society. American Humane Association reaches millions of people every day through groundbreaking research, education, training and services that span a wide network of organizations, agencies and businesses. You can help make a difference, too. Visit American Humane Association at www.americanhumane.org today.
About Red Star® Rescue
American Humane Association’s Red Star program was created in 1916 at the request of the U.S. Secretary of War specifically to rescue war horses on the battlefields of World War I Europe. Since then, Red Star has been rescuing animals of every kind and have been involved in virtually every major disaster relief effort from Pearl Harbor to 9/11, Hurricane Katrina, the Joplin, Missouri and Moore, Oklahoma tornadoes, the Japanese and Haitian earthquakes, and Superstorm Sandy. Over just the past ten years Red Star teams have saved, helped and sheltered more than 80,000 animals.
mobiPET™ was cofounded in 2012 by Aram Kovach, CEO of Mobius International and David Ropes, a former senior marketing executive and Vietnam veteran. mobiPET sends out an immediate photo alert for your missing pet. mobiPET offers a free basic subscription service along with two premium offerings for your pet(s). mobiPET works across all cell phones with a text plan and all carriers. Based in Bluffton, SC, mobiPET’s corporate mission is to reunite as many lost pets with their owners as possible and to donate 15% of the company’s annual revenues to non-profit animal rescue and shelter organizations. mobiPET has been in test market in the Bluffton/Hilton Head, SC area since October 2013, as well as The Villages community in Florida since June 2015.
The Villages Homeowners Association is proud to announce that they are partnering with our Sumter County Humane Society (Humane Society/SPCA of Sumter County, Inc.) to introduce a new program into The Villages called mobiPET.
It's being called the modern day lost pet poster a mobile app that could alert thousands of people instantly, about your lost pet.
Dave Ropes doesn’t want anyone else to experience what Richmond Hill, Ga., resident Kathy White did when her Maltese-poodle mix, Ellie, went missing in Bluffton. Her story is among the reasons why he is re-launching mobiPET’s services so more people can access this “Amber Alert” system for their pets.
White was visiting Bluffton when Ellie got loose and was lost in the woods near Palmetto Bluff for 13 days. More than 50 Bluffton residents searched for Ellie several times until a woman found her in the woods near Palmetto Bluff.
Bluffton resident Dave Ropes believes he can improve on current pet-finder technology and increase the percentage of owners being reunited with their lost furry friends.
Ropes, who co-founded startup business mobiPET in 2012, relaunched the company’s services this month to offer a free “Amber Alert” system, with paid upgrades, for pets.
mobiPET is the first pet tracking and location system that sends out an Amber Alert within 5 minutes if your pet goes missing.
The vital difference with mobiPET is that an alert goes out with a picture of your pet as soon as you notify them that your pet is missing, after you use your phone or computer to register them.
The fact that this is a photo based system solves the problem for the pet that get's loose without its collar and tags on.
Not too long ago we had our neighbor run up to us and say, “Have you seen our dog?”.
Unfortunately, neither my husband or I had seen any dog other than our own, but just in case we ran into him, my husband asked, “What did he look like?”
The lady responded with a vague description of her Chihuahua and wasn’t sure what other information to give us.
Man oh man did she wish she had mobiPET.
One of a pet parents worst nightmares is to have a pet run off. How will you find Fluffy or Fido again? We lost our kitty Tom five years ago. He simply vanished. We did everything we could to find him but we never saw him again so we know the pain of a lost pet firsthand. There are many things you can do when you are trying to find a lost pet, but I want to introduce you to mobiPET – the world’s first photo amber alert for pets! Did you know that one in three pets will get lost during their lifetime, 10,000 pets are reported missing every week and without ID 90% of lost pets never return home. mobiPET is not available to the public yet, so you have a great opportunity to be one of the first to find out about and order your tags!
From registering your pet to issuing a lost pet alert, everything you need to do can be done right from your cellphone with mobiPET. By March 31st, 2014, mobiPET hopes to raise $15,000 to begin production. If you are interested in purchasing a mobiPET kit, they are offering a “one time, lifetime only” price of $24.95. The national launch retail price is set for $24.95 with an annual renewal fee of $9.95. The mobiPET kit consists of an engraved metal tag with a unique pet ID code along with three key tags with the text instructions on what to do if the pet goes missing. The company plans to start sending kits out in the second quarter of 2014. Right now mobiPET is only available in the USA, but they hope to branch out to Canada and other countries as the service gets rolling.
mobiPET is a new service that uses patented photo recognition software to help you locate a lost pet. It works a lot like the Amber Alert system – spreading a photo alert out to members of your community when you identify your pet as being lost.Unlike microchips, this system is non-invasive and does not require the pet to be found before it can jump into action. So far MobiPet has been very successful in its trial communities and plans to launch nationally across the U.S. very soon. To support the national launch please visit www.getmobipet.com
For more information about mobiPET, contact us at firstname.lastname@example.org